Friday, 14 January 2011

portrayal of deaths in our music video

the portrayals of death in our music video are not done to glorify violence they are simply there to show audiences what happens on the streets of london on a regulaer basis and make them ask themselves whether "it is suppose to be like this?" we are trying to show the bad side of the violence and display how valuable life is and how it should not be ended so easily. we would like to hope that videos like this would help to stop violence in the future if they were widely displayed in the media rather than videos that show people that commit violent acts as powerful or authoritive.

Editing

Editing our music video has been a very long and hard process. it has taken 10-20 hours  but we have managed to get it done and successfully. My main aim whilst editing was to create emotion from the cuts that would add to the emotive lyrics used in the song. i have done this by having shots played for longer than a usual music video, this is done to create almpst a documentary feel to make the audience feel that the story was more real. i have seen that this works from watching the video "runaway" and "ghetto gosepel" where the shots are much longer and i have seen this work well. also i came up with an idea to have a flashback just before the protagonist dies this is also done to portray emotion for the character being brutalised and insinuate that life is short. also the shot where the protagonist first kills somone this is mixed with him holding a knife to show that, it is a flashback and it is something he is thinking about. the chorus is used to portray narrative because it adds to the storyline more than the rapping areas does.

Pioneers of the rap/hip hop genre

Rap music first started on the streets of the bronx in new york, the music origanally stemmed from American music and poetry, the poetry at the time had a significant effect on starting the civil-rights movement in America, the poetry eventually evolved into music and became increasingly popular with the rise of block parties in which a whole community would be involve, Dj's at block parties would isolate the percusion breaks of popular soul and funk songs and the rap artist (or MC) would rap over the beat.  In the 1990's rappers such as Tupac Shakur (who is also considered to be one of the greatest rappers who ever lived) and his rival Biggie Smalls (Notorious B.I.G) helped to propell the expansion of rap music around the world with hits like "Dear mama" and "Juicy". Eventually in europe hip hop started to evolve from underground music into the mainstream audiences. In Europe rap music was the domain of ethnic internationals and immigrants. In britain rap music was evolve into a sub-genre called grime. Grime started on the streets of east London and for a number of years was exclusivley produced in London by artists known as Wiley and Dizzie Rascal who have now brought grime more into the mainstream and have now manageded to spread grime to America and have started collabarating with American rappers.

Grime Genre

Grime is a genre used in music videos; these music videos are represented in many ways to show the grime feeling to the audience. The way the music video is represented shows the grime genre, the cloths and the location are big hints of the genre, showing the audience a grime lifestyle. The genre we used for our music video is grime we used many different scenes objects and ideas to make it look like a grime music video. One of the ideas the group though would be great to represent the grime genre is using a storyline about gun and knife crime, the cloths of the characters we used were.....